Friday morning’s Saffron Business Forum Breakfast, which was kindly supported by Hannon Transport, at the Crowne Plaza Hotel, was another great success
Our guest speaker, Fiona Campbell, Controller, Youth Audience at BBC iPlayer & BBC Three, shared fascinating insights on engaging younger audiences in the digital age.
Guests also enjoyed our ‘3for3’ elevator pitches which featured
Gemma Doran – Ryak Cleaning
Aedín O’Neill – GrowWeb
Andrew Coggins – CBRE NI
The main speaker for the day was Fiona Campbell, Controller, Youth Audience at BBC iPlayer & BBC Three. Fiona, who was born and brough up in north Belast, shared fascinating insights on engaging younger audiences in the digital age.who is Controller of BBC Three, where she holds overall responsibility for content commissioning across platforms and oversees the strategy of the channel.
Prior to joining BBC Three in January 2019, Fiona was Director, Digital BBC News. In that role, Fiona was responsible for BBC News strategy to engage and build relationships with the youth audience on and off BBC platforms. Fiona created the BBC Stories content strand curating the best of pan BBC content that appeals to women, the young and the less well-off and puts particular emphasis on the value of community building and listening. Fiona also had responsibility for the BBC News presence on iPlayer and the audio platform BBC Sounds.
Fiona is from Belfast, and gained her Masters in International Affairs at the School of Advanced International Studies, Johns Hopkins University, Bologna, Italy.
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